【第一章：三次關於「家事」的靈魂觸碰】
創業的種子，其實早在我留學、業務開發及外派中國的那十幾年，就已經悄悄種下。那時候的生活很快，城市與城市之間移動，機場與辦公室之間切換，每天都很忙，也習慣了那樣的節奏，甚至一度以為，那就是我要的生活。
初次覺醒：台灣市場的真實缺口
第一次對「家事服務」產生深刻意識，是在一次回台灣與朋友聚餐時。聊到一半，她看了看時間，匆忙站起身說得先走，原因是要趕回家「監督」預約好的家事阿姨，因為「掃得不太乾淨，得回去盯著」。
我當下愣住了。腦中浮現出連串疑問：把家裡打掃乾淨，難道是一件這麼困難的事嗎？為什麼花錢請了專業服務，卻還得特地趕回家守著？如果付費之後，得到的是更多的操心而非省心，那這份服務的意義究竟在哪裡？
第二次震撼：阿姨讀懂了我的「秩序感」 我對衣服有種近乎強迫症的堅持。高中時期，我就利用週末到百貨專櫃販售高級服飾，那時便養成了將衣服按色系由淺到深、像藝術品般摺疊整齊的習慣。 在上海時，家事阿姨居然按著我的邏輯，把散亂的衣物疊得如出一轍，甚至自發性地幫木地板打蠟。那是我第一次感受到：好的服務，是不需要開口就能觸及靈魂的細膩。
第三次感觸：推開門後的心理療癒 在寧波外派期間，我常一出差就是十天半個月。疲憊地回到住所，開門見到一塵不染、井然有序的屋況，原本緊繃的神經瞬間鬆開了。那份放鬆讓我意識到：清潔不只是體力活，它是一種安頓人心的力量。
【第二章：回家的路，與那張「清潔課」報名表】
一個人在外求學、出差、外派，十多年過去了，我突然想家了。
回台灣能做什麼？當時的就業環境並不理想。如果要創業，方向在哪裡？就在迷惘時，手機跳出了一個台灣的「清潔課程」資訊。腦中靈光一閃：「這好像可以做？」
畢竟十多年不在台灣，我並不了解家鄉的市場環境。唯有回家，我才能真正開始觀察台灣市場的供需情形。
在課程中我才了解，當時台灣的清潔市場極度失衡。多數具規模的清潔公司都專注於「商用清潔」（如辦公室、大樓），或是附屬於建商、營造商體系下，在建案交屋時順便額外接案。總的來說，市場上極少有真正「專注」於居家清潔的專業公司。 剩下的多是個人接單或小工作室，服務缺乏體系，價格也極其不透明。
我知道，這就是我的機會。
【第三章：水泡、抹布與「保護」的決心】
創業初期，我滿腔熱血。自己發傳單、設粉專，第一筆訂單就這樣開始了。
「辛苦嗎？」實話說，真的好辛苦。
當時的我毫無實戰經驗，每次握完拖把，手心全是水泡。前三年，我的手腕經常受傷，關節隱隱作痛。除了當時還不知道如何保護自己的身體，更因為缺乏經驗，不懂得如何挑選適合的客戶，因此在碰撞中吃了更多苦頭。
這三年來，每次回到家，媽媽都會煮好飯菜，強忍著淚水問我：「累嗎？」 對她來說，看著女兒每天把自己搞得灰頭土臉，這一切都是勞力與辛苦；但在當時的我來說，心裡想的卻是滿滿的「研究」——研究該如何強化流程、如何效率最大化。
可能就是這股傻勁，我不斷調整。三年的經驗累積後，我才慢慢把整個工作流程訂了下來：用最精簡的工具，解決最多的清潔問題。
這也是為什麼，我堅持自己培養人，而非單純外包。那些我受過的傷、吃過的虧，都變成了「可潔家事」的訓練流程。只有學會如何挑選對的客戶、如何保護好自己的人，團隊才能把路走得更長遠。
我們保護好自己，是為了能更專業地守護客戶的家。
如果一個人每天在外面很努力，那他回到家的時候，應該要有一個地方，是讓他可以真正放鬆的。
這件事，到現在都沒有改變。
The Origin of KJ Clean: From One Person’s Grit to a Team’s Mission
I. Three Encounters with “Home Service” that Touched My Soul
The Seed of Entrepreneurship
The seeds of entrepreneurship were actually sown quietly during the decade I spent studying abroad, developing markets, and being stationed in China as an expat. Life back then moved at a breakneck pace—transitioning between cities, switching from airports to offices. I was constantly busy and grew accustomed to that rhythm, even believing for a time that this was the life I truly wanted.
The First Awakening: Identifying the Gap in the Market
My first real realization of the state of “home cleaning services” happened during a trip back to Taiwan. While catching up with a friend over dinner, she suddenly checked her watch and stood up to leave. She explained that her cleaner was about to arrive, and since the work was often substandard, she had to hurry home to “keep an eye on things.”
I was stunned. A series of questions raced through my mind: Is it really that difficult to clean a home thoroughly? Why should someone have to rush home to supervise a professional they’ve already paid for? If hiring help brings more anxiety than peace of mind, what exactly is the value of that service?
The Second Shock: Someone Who “Read” My Sense of Order
I have a near-obsessive persistence regarding clothing. During high school, I worked weekends at high-end department store boutiques, where I developed the habit of folding clothes meticulously—organized by color from light to dark, like pieces of art. In Shanghai, my housekeeper discovered some unfolded laundry I had left behind. Without any instructions, she folded them exactly according to my logic and even took the initiative to wax the wooden floors. That was the first time I felt it: Great service is the subtle art of touching someone’s soul without a single word being spoken.
The Third Reflection: The Healing Power of Coming Home
While stationed in Ningbo, my work often required me to be away on business for 10 days at a time. Returning to my residence, exhausted and dragging my suitcase, the sight of a spotless, perfectly ordered home would instantly soothe my frayed nerves. That sense of relief made me realize: Cleaning isn’t just physical labor; it is a force that settles the heart.
II. The Road Home and a “Cleaning Course” Enrollment Form
After more than a decade of studying and working abroad, I suddenly felt the pull of home.
But what could I do back in Taiwan? The employment landscape at the time wasn’t ideal. If I were to start a business, what direction should I take? Amidst this uncertainty, a notification for a “Cleaning Certification Course” popped up on my phone. A flash of inspiration hit me: “Could this actually work?”
Having been away from Taiwan for over ten years, I didn’t fully understand the local market. Only by returning home could I truly observe the supply and demand. During the course, I was shocked to find how unbalanced the market was. Most established companies focused strictly on “Commercial Cleaning” (offices, buildings) or were subsidiaries of construction firms that handled post-construction cleaning as a side business. In short, there were very few professional companies truly “dedicated” to Home Cleaning. The rest were mostly individual freelancers or small studios with no standardized systems and highly opaque pricing. I knew this was my opportunity.
III. Blisters, Rags, and the Resolve to “Protect”
In the early days of my business, I was fueled by pure passion. I designed my own flyers, set up a Facebook page, and landed my first order.
“Was it hard?” To be honest, it was incredibly grueling. Lacking practical experience, my hands were constantly covered in blisters from gripping the mop. For the first three years, I suffered frequent wrist injuries and joint pain. Beyond not knowing how to protect my body, I lacked the experience to “filter” and select the right clients, which led to even more hardships during those early collisions.
Throughout those three years, every time I returned home, my mother would have a warm meal waiting. She would fight back tears as she asked me, “Are you tired?” To her, seeing her daughter coming home covered in dust and grime was nothing but heartbreaking labor. But in my mind, I was consumed by “research”—studying how to strengthen our processes and maximize efficiency.
It was perhaps this stubborn grit that kept me adjusting. After three years of accumulated experience, I finally established a standardized workflow: Using the most streamlined tools to solve the widest range of cleaning problems.
This is exactly why I insist on training my own team rather than outsourcing. The injuries I sustained and the mistakes I made have been transformed into the training protocols at KJ Clean. Only by learning how to select the right clients and how to protect our own people can a team go the distance.
We protect ourselves so that we can professionally safeguard our clients’ homes.
“If someone is out there working hard every single day, they deserve a place to come home to where they can truly unwind.”
“To this day, that belief has never changed.”
